If you’re like most bookkeepers I’ve worked with, the primary action you want your website visitors to take is to schedule a consultation with you.
But here’s the issue many bookkeepers I’ve worked with face – their contact forms get a ton of spam.
While you can reduce the amount of spam by setting up reCAPTCHA to protect your site, one of the most common things I recommend is embedding an appointment calendar directly into your website.
Here are three reasons why:
- This DRASTICALLY reduces (in many cases it actually eliminates) the amount of SPAM submissions cluttering your inbox.
- Many people don’t have the patience to click through to a contact page and fill out a form to schedule a call anymore.
- Going back and forth via email to sort out available times to meet can be frustrating and time-consuming for both you and your potential client. This is especially true when working virtually since you have prospects and clients in different time zones. If you are still using a traditional contact form, you could be losing a lot of potential clients right now by making it hard to contact you.
A quick and easy solution is to replace your traditional contact form with an embedded appointment calendar (you can even attach a brief questionnaire form!) so your website visitors can choose the day and time that works best for them quickly and easily.
I use Dubsado for appointment scheduling, workflow automation, and more. However, Calendly is a simple and free appointment scheduling tool I highly recommend for those just getting started.
Below is a video to walk you through adding your Calendly appointment calendar to your website.
If you need additional support or have any questions about adding an appointment calendar to your website, let me know in my Facebook group. I’m always happy to help point you in the right direction!
